After my first week of blogging, I decided to take a break and do some research on blogging and how to be successful at it. Well, I nearly feel like an expert on the topic after reading all the books and e-books at my immediate disposal. Except, I can’t officially come up with my own blog brand/theme. This is such a crucial step, finding the perfect domain name and tag line for my blog, that I can’t hardly get past it. I have several ideas, but I can’t seem to pull the trigger.
Wait, I hear you saying. Aren’t you writing on your blog right now? Well, yes, but this is my trial blog, the free one I am using to see if I can actually blog consistently. I guess I’m not very consistent yet, since I have only blogged five times in 10 days. I am planning to start a blog under a self-hosted domain that will hopefully make our family some money in the future. The typical themes I have considered feel overrun: frugal living, motherhood, organized living, etc. So, I have tried to branch out and consider how brand myself in a unique way that will draw readers.
In Angel’s Laws of Blogging, Angel Laws, creator of Concrete Loop.com, recommends listing five things I am interested in or passionate about, and seeing if I can creatively link a couple of them together for a fresh approach. Robert Pagliarini, in The Other 8 Hours, advises that I assess how I am spending the eight free hours outside of sleep and work (for the typical 9-5 employee, which I am not), then find ways to use those eight hours to intentionally pursue dreams, get out of debt/make money, and live a meaningful life. Specifically, in regards to blogging, he gives eight rules, two of which are to focus on a niche and to create a brand.
It is a sad day when you can’t identify your true passions. I have this problem, not just with regard to creating a blog, but also with daily decisions. I have a terrible time deciding where to eat, what to watch, how to best use my time, etc. What do I really like? What am I good at? Where does my passion lie? “Everything”, “Nothing”, “I don’t know” come to mind as pretty typical answers. I feel like I know about a lot of things and I am interested in a lot of topics, but I don’t have any special qualifications in any one area, and I don’t have time to be passionate with five kids. I am just surviving each day.
I do love to write, though. And, I love encouraging people. And, I love taking a topic and reading exhaustively about it. So, I am working on a way to incorporate those three things together in a way that appeals to others. It’s a start.